How City Plug Entertainment is Building Africa’s Creative Future

How City Plug Entertainment is Building Africa’s Creative Future

Founded in 2023 by Uthman Bello, also known as Tekunbi, City Plug Entertainment is quickly establishing itself as a leading force in Africa’s entertainment ecosystem. The company is built around a simple idea: identify creative talent, nurture it, and create pathways for it to thrive globally.

 Its services cover music, digital content, streaming, live events, and strategic brand collaborations, making City Plug a complete entertainment platform for the modern African creative.

City Plug functions as an all-in-one entertainment company. It discovers emerging talent and guides them through a structured growth process that combines skill development, exposure, and mentorship. “Our goal is to give young creatives the tools, connections, and confidence they need to succeed on their own terms,” Tekunbi says. By creating a supportive and professional environment, City Plug ensures that artists can focus on their craft while building sustainable careers.

Strategic partnerships are a core part of the City Plug model. Collaborating with brands such as Kick, Stake, iTel, Oraimo, Colgate, and JB Autos allows the company to create opportunities that benefit both its talents and partner organizations. These partnerships provide funding, marketing, and visibility, allowing City Plug to launch projects with wider impact. “We want our talents to not just shine individually, but also set a standard for the industry as a whole,” Tekunbi explains.

City Plug also prioritizes mentorship and professional development. The company teaches young creators the skills they need to succeed, including brand building, audience engagement, and creative strategy. Tekunbi emphasizes that nurturing talent is a team effort, saying, “Every success is a result of collaboration, dedication, and a shared vision across the entire City Plug team.”

The company continually invests in innovative projects that showcase African talent. From digital content series to live performances, City Plug ensures that each initiative not only promotes its artists but also sets new creative standards. This focus on innovation strengthens the company’s reputation as a leader in the entertainment industry and provides its talents with unique opportunities to grow.

City Plug is also committed to expanding its influence internationally. By establishing connections with global brands and creating platforms for cross-border collaborations, the company helps African talents reach audiences beyond the continent. This global vision underscores City Plug’s dedication to putting African entertainment on the world stage.

The company is actively working on multiple large-scale projects, including upcoming music releases, film productions, and live events in Lagos. These initiatives not only spotlight City Plug talents but also create industry standards for professionalism, innovation, and creativity. By providing consistent opportunities for exposure and development, City Plug continues to expand its influence in Africa’s entertainment scene.

City Plug Entertainment is more than just a talent company; it is a platform for transformation. Its vision is to connect African talent to global audiences while building an industry that values skill, dedication, and collaboration. By fostering creativity, supporting growth, and creating opportunities, City Plug is shaping the future of entertainment in Africa and ensuring that talented artists are recognized and celebrated around the world.